Sr. Global Strategic and Creative Lead
Netflix and the way that viewers watch content today is impacting relationships with new behaviors. 25% of people said they have found someone more attractive based on the shows they watched. One in ten (11%) have asked someone out or agreed to a date based solely on show-compatibility (you both like the same TV shows or movies).
"Before you "Netflix and Chill" you might need to binge-watch some Netflix shows to attract your mate in the first place. That's the message from this cute Valentine's video from Netflix, in which a guy watches the entirety of "Orange is the New Black" to get the girl. We see him bingeing on the series in the shower, out running and even in a meeting. But will his efforts impress her? It's set to a parody of The Proclaimers' "500 Miles," with the lyrics changed to "I would watch 500 hours." (Ben Kweller is responsible for writing and singing this version)." - Creativity